SECTOR

Food Products

OBJECTIVE

To understand the current state of cocoa esecially the diminishing supply versus popularity of chocolate

APPROACH

We answered to key questions of client: Will we run out of cocoa/chocolate, what will we substitute it with? Why is the supply dwindling? Why are consumers buying so much chocolate? What type of chocolate, milk, dark, sweet or others? Why has chocolate consumption gone up in recent years? What are manufacturers using to substitute cocoa? Is this cost effective to use?

SECTOR

Consumer Packaged Goods

OBJECTIVE

To understand market dynamics, key opportunities and accordingly make informed market entry decision

APPROACH

We conducted market assessement for the desired countries including market dynamics, competition, new entrants, evolving trends, estimated the market potential and determined the addressable market size helping client take decision on market entry

SECTOR

Education

OBJECTIVE

To conduct in-depth analysis including market size, competitive landscape, digital market opportunities and macroeconomic assessment for a textbook publication company

APPROACH

We conducted customer segmentation analysis to clearly understand client’s target market. For this, we conducted in-depth analysis of key customer segments including K-12, Higher Education, English Language Training (ELT) and Technical Vocational Educational & Training (TVET). We developed market size model for textbooks used by each of the customer segments. Additionally, other nuances such as route-to-market, customer value propositions, etc. were analyzed.

SECTOR

Food Products

OBJECTIVE

To build a strong route-to-market (RTM), examine competitive landscape, understand key sales channels and legal procedures in place

APPROACH

We conducted in-depth marketplace discussion to understand competitive landscape, customer preferences, mode of market entry. Also, market sizing model was developed to estimate current size as well as potential demand in the next five years.

SECTOR

Consumer Packaged Goods

OBJECTIVE

To understand market dynamics, key opportunities and accordingly make informed market development strategy

APPROACH

We conducted demand-side and supply-side assessment including estimation of market size, break-up of product mix and supply-side dynamics such as competitive landscape, value chain, etc.

SECTOR

eCommerce

OBJECTIVE

A consumer electronics company intended to understand the current state of development of the e-commerce market across three countries

APPROACH

We developed Market Readiness Index to the degree of maturity and growth prospects for the e-commerce markets in scope. Also, addressable market was developed using a market sizing model with top-down and bottom-up approach. This helped our client in prioriting their entry strategy and develop an effective market-positioning strategy.

SECTOR

Food Products

OBJECTIVE

A key player in cooking oil in B2B space wanted to enter retail market

APPROACH

We helped the client in their go/no-go market entry decision by estimating potential ROI and addressable population. We also developed market sizing model with top-down and bottom-approaches were developed to arrive at the addressable market. Forecasts to 2020 along with potential revenue estimates were calculated.

SECTOR

Education

OBJECTIVE

To condcut opportunity assessment for international education market

APPROACH

We developed a model to estimate current demand-supply gap in the international education market in provinces of cleint's interest. For this, an in-depth assessment of current education system, total number of schools, enrollments, and key customer segments was done.

SECTOR

Education & Office Supplies

OBJECTIVE

To expand their geographical footprint and identify countries with high growth potential

APPROACH

We developed a 2-Phased funnel approach to evaluate the geographies in scope: Phase I started by assessing the indictors that influenced the growth of stationery market; whereas, in Phase II we developed a Market Attractiveness Index. The prioritization matrix helped identify the countries with high growth potential.

SECTOR

Consumer Packaged Goods

OBJECTIVE

To understand the fabric care market dynamics to evaluate key opportunities and accordingly make informed market entry strategy

APPROACH

We approached the research by gaining an understanding of market by conducting demand-side assessment including user’s value propositions, drivers & barriers, etc. Also, we conducted marketplace discussions to unfold competitive landscape, value chain structure, margins, etc.

SECTOR

Retail and digital payments

OBJECTIVE

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APPROACH

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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed suscipit neque at dui luctus tincidunt. Mauris tempus vehicula turpis. Lorem ipsum dolor sit amet, consectetur adipiscing elit.

SECTOR

Retail and digital payments

OBJECTIVE

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APPROACH

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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed suscipit neque at dui luctus tincidunt. Mauris tempus vehicula turpis. Lorem ipsum dolor sit amet, consectetur adipiscing elit.

SECTOR

Retail and digital payments

OBJECTIVE

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APPROACH

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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed suscipit neque at dui luctus tincidunt. Mauris tempus vehicula turpis. Lorem ipsum dolor sit amet, consectetur adipiscing elit.

SECTOR

Retail and digital payments

OBJECTIVE

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APPROACH

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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed suscipit neque at dui luctus tincidunt. Mauris tempus vehicula turpis. Lorem ipsum dolor sit amet, consectetur adipiscing elit.

SECTOR

Retail and digital payments

OBJECTIVE

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APPROACH

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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed suscipit neque at dui luctus tincidunt. Mauris tempus vehicula turpis. Lorem ipsum dolor sit amet, consectetur adipiscing elit.

SECTOR

Retail and digital payments

OBJECTIVE

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APPROACH

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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed suscipit neque at dui luctus tincidunt. Mauris tempus vehicula turpis. Lorem ipsum dolor sit amet, consectetur adipiscing elit.

SECTOR

Retail and digital payments

OBJECTIVE

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APPROACH

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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed suscipit neque at dui luctus tincidunt. Mauris tempus vehicula turpis. Lorem ipsum dolor sit amet, consectetur adipiscing elit.

SECTOR

Logistics

OBJECTIVE

To identify and aid in diversification into new business areas having long term opportunities

APPROACH

We approached the problem by building a universe of business areas suitable for client followed by a 2 phased approach for evaluating them. In-house, we developed an attractiveness scale built on essential and critical parameters. This was further supported by indepth primaries which helped prioritize business areas for the client to diversify

SECTOR

OBJECTIVE

To conduct a market opportunity study assessing the opportunity for non-roofing coated steel products which will help in commercializing client's business segment

APPROACH

We conducted demand-side and supply-side assessment including estimation of market size, break-up of product mix and supply-side dynamics such as competitive landscape, value chain, etc to assess the opportunity size

SECTOR

Retail and digital payments

OBJECTIVE

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APPROACH

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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed suscipit neque at dui luctus tincidunt. Mauris tempus vehicula turpis. Lorem ipsum dolor sit amet, consectetur adipiscing elit.

SECTOR

OBJECTIVE

To develop a briefing book covering the competitive landscape to assess and evaluate client's commercialization options for product launch into global markets

APPROACH

We approached the engagement by conducting indepth secondary analysis to evaluate market players and competitive intensity for the product. Conducted portfolio analysis, financial analysis for the leading global and local players

SECTOR

Health Care

OBJECTIVE

To identify and develop a Point of View (PoV) document on the top emerging medical devices markets

APPROACH

We conducted initial analysis to identify the top emerging markets through a well structured framework. Further deep dive into the selected markets to understand the nitigrities of the market and developed an inference and insight based PoV

SECTOR

OBJECTIVE

Multi-country social media data acquistion and analysis from health forums to assess the patient care pathway, diagnosis and treatment rate

APPROACH

We conducted secondary research to identify the health forums and gathered information for all types of hemophilia. Further, we analysed the hemophilia websites, apps for their views, visits, user ease and other parameters

SECTOR

OBJECTIVE

Multi-country social media data acquistion and analysis from health forums to assess the treatment mode and determine efficacy rate

APPROACH

We conducted secondary research to identify the health forums and gathered conversations on smoking cessation. Further, we analysed the data to determine the most opted treatment mode per country and the efficacy rate

SECTOR

OBJECTIVE

Multi-country social media data acquistion and analysis from health forums to assess type of addiction, abstinence and relapse rate

APPROACH

We conducted secondary research to identify the health forums and gathered conversations on a defined set of opioids. Analysed the data, related websites, apps per country to achieve client's objective

SECTOR

OBJECTIVE

Multi-country social media data acquistion and analysis from health forums to assess the knowledge and intake of nutritional supplements

APPROACH

We conducted secondary research to identify the health forums and gathered conversations on patients taking nutritional supplements during cancer. Data analysis was done to understand the utilization rate of nutritional supplements

SECTOR

OBJECTIVE

Multi-country social media data acquistion and analysis from health forums to assess the treatment related side effects and severity

APPROACH

We conducted secondary research to identify the health forums and gathered conversations on patients having side effects due to medication and treatment. Conducted analysis of the gathered data to classify the side effects and their severity

SECTOR

Telecom

OBJECTIVE

To understand market dynamics, competition and key opportunities and accordingly make informed market entry decision

APPROACH

In this multi country market entry study, we conducted demand-side and supply-side assessment including estimation of market size, pricing strategy and competitive intensity in the market, market saturation level and appetite for a new entrant

SECTOR

Retail and digital payments

OBJECTIVE

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APPROACH

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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed suscipit neque at dui luctus tincidunt. Mauris tempus vehicula turpis. Lorem ipsum dolor sit amet, consectetur adipiscing elit.

SECTOR

Retail and digital payments

OBJECTIVE

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APPROACH

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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed suscipit neque at dui luctus tincidunt. Mauris tempus vehicula turpis. Lorem ipsum dolor sit amet, consectetur adipiscing elit.

SECTOR

Retail and digital payments

OBJECTIVE

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APPROACH

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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed suscipit neque at dui luctus tincidunt. Mauris tempus vehicula turpis. Lorem ipsum dolor sit amet, consectetur adipiscing elit.

SECTOR

Solar

OBJECTIVE

Unfold the market opportunities including market size, segmentation, competitive landscape and customer energy demand

APPROACH

We helped the client in understanding total market potential and also prioritized list of target sectors including among Banking, Petrol Stations, Fast Food Outlets, Telecom Towers and Office Buildings. We also conducted in-depth marketplace discussions from each of the potential customer segments to understand their load requirements, energy solutions in place and value propositions.

SECTOR

Solar

OBJECTIVE

To understand competitive landscape in the Solar PV market

APPROACH

We prepared a list of key competitors and provided an in-depth insights so that our cleint can better compete in the market. Key research areas: analysis of competitors' business model, prodict and service offerings, pricing, focus customer segments, total installed base, and number of sites deployed.

SECTOR

Solar

OBJECTIVE

To identify key customers for Solar PV and Home Automation products and estimate addressable market

APPROACH

We conducted customer segmentation analysis, developed market sizing model to estimate current and forecasted demand to assist the client in making an informed market entry decision

SECTOR

Mining

OBJECTIVE

To examine mining referendum across different geographic regions

APPROACH

We condcuted in-depth research to identify the mining projects involving referendum or local consultation to understand the factors that triggered a call for a local referendum. Also, we examined the best practices of extractive investors who enter a jurisdiction where they know local referendum are a concern and still managed to win local support for their project? What tactics did they employ? How much time did they need to invest in order to win local support?

SECTOR

Retail and digital payments

OBJECTIVE

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APPROACH

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Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed suscipit neque at dui luctus tincidunt. Mauris tempus vehicula turpis. Lorem ipsum dolor sit amet, consectetur adipiscing elit.